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Las Vegas Business Press
BY DAVID MCKEE
Tuesday, August 09, 2005
“Long the butt of media scorn, Star Trek fans — aka ‘Trekkies’ or ‘Trekkers’ — are coming into their own as an economic force. Beginning Thursday, when Creation Entertainment’s fourth Star Trek Las Vegas Convention opens at the Las Vegas Hilton, an estimated 3,800 fans are expected to descend upon the city, bringing considerable buying power with them.
‘The geeks shall inherit the earth … or at least spend the earth on their hobby,’ reported intelligencia.com last June, disclosing the results of a SciFi Channel Geekforce Report conducted in the United Kingdom.”